Creatify and HeyGen both cover Marketing & Social, Video. Creatify: AI ad generator that turns a product link or assets into UGC-style video ads, with free monthly credits (Freemium). HeyGen: AI video platform: avatar videos plus translating existing videos into 175+ languages with your cloned voice and lip sync (Freemium). This page compares published facts only; we have not run a head-to-head test.
Creatify vs HeyGen at a glance
| Creatify | HeyGen | |
|---|---|---|
| Made by | Creatify | HeyGen |
| What it is | Creatify is an AI ad tool for ecommerce and app marketing. Paste an Amazon, Shopify, App Store or Google Play link to get a video ad (URL to Video), or pick an AI actor to read your script, start from an ad template, or make image ads. Paid plans use monthly credits that are spent per model and length and stay valid for two months. Its FAQ says you own the ads you create and can keep using them in any channel after your plan ends. | HeyGen is an AI video platform. You can build videos from a script with AI avatars, or upload an existing video (or paste a YouTube link) and translate it into 175+ languages and dialects: the speaker's voice is cloned, lip movements are synced to the new audio, and subtitles can be added. A brand glossary forces translations and pronunciations of protected terms, and from the Pro plan you can edit and proofread the translated script before rendering. |
| Good for | Turn a Shopify / Amazon product link into a short video ad Have an AI actor read a UGC-style script Batch-produce ad variants for A/B tests Make static image ads | Translate YouTube videos into other languages in your own voice Lip-sync translated videos Make explainer or marketing videos with AI avatars Multilingual training videos |
| Use cases | Marketing & Social, Video, Image & Design | Video, Marketing & Social |
| Pricing model | Freemium | Freemium |
| Pricing details | From the official pricing page (USD, individual plans): Free 10 credits a month (up to about 2 video ads or 20 image ads, watermarked exports); Standard $15 monthly or $10/month billed yearly (55 credits a month, no watermark, videos up to 2 minutes); Pro $55 monthly or $38/month yearly (280 credits, adds Ad Clone and a competitor ad tracker); Ultra $95 monthly or $66/month yearly (730 credits, 3 seats); Business $195 monthly or $136/month yearly (from 1,500 credits, 10 seats). Credits stay valid for two months; API plans start at $99/month. | From the official pricing page (USD per month): Free $0 (3 watermarked videos a month, up to 1 minute each, 30+ languages); Creator $29 ($24 billed annually; 600 credits, 1080p export, no HeyGen branding, 175+ languages, videos up to 30 minutes); Pro from $49 (1,000 credits, 4K export, edit and proofread translation scripts); Business $149 plus $20 per seat (videos up to 60 minutes); Enterprise via sales. |
| Sources | creatify.ai | heygen.com |
| Last verified |
FAQ
Is Creatify or HeyGen cheaper?
Creatify: From the official pricing page (USD, individual plans): Free 10 credits a month (up to about 2 video ads or 20 image ads, watermarked exports); Standard $15 monthly or $10/month billed yearly (55 credits a month, no watermark, videos up to 2 minutes); Pro $55 monthly or $38/month yearly (280 credits, adds Ad Clone and a competitor ad tracker); Ultra $95 monthly or $66/month yearly (730 credits, 3 seats); Business $195 monthly or $136/month yearly (from 1,500 credits, 10 seats). Credits stay valid for two months; API plans start at $99/month. HeyGen: From the official pricing page (USD per month): Free $0 (3 watermarked videos a month, up to 1 minute each, 30+ languages); Creator $29 ($24 billed annually; 600 credits, 1080p export, no HeyGen branding, 175+ languages, videos up to 30 minutes); Pro from $49 (1,000 credits, 4K export, edit and proofread translation scripts); Business $149 plus $20 per seat (videos up to 60 minutes); Enterprise via sales. Prices change; check the official sites before paying.
Should I choose Creatify or HeyGen?
Choose Creatify if you mainly need: Turn a Shopify / Amazon product link into a short video ad; Have an AI actor read a UGC-style script; Batch-produce ad variants for A/B tests; Make static image ads. Choose HeyGen if you mainly need: Translate YouTube videos into other languages in your own voice; Lip-sync translated videos; Make explainer or marketing videos with AI avatars; Multilingual training videos.
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